A Visual Deep Dive into Zluri's VIA Model
Zluri’s promotional video, showcased on official LinkedIn and YouTube channels, visually narrates the core of its Visibility, Intelligence, Action (VIA) model—a next-generation approach to SaaS management. With commentary from Zluri’s cofounders, the video elegantly pairs insightful discussion with compelling visual storytelling.
The VIA Model Diagram in Motion
The diagram anchors the narrative, illustrating how Zluri’s Patented Discovery Engine uncovers both Identities and Applications across an organization. These elements are merged into a Unified Data Fabric, revealing insights like user activity, roles, licenses, cost, and group dynamics.
An Automation Engine serves as the orchestrator, powering actionable workflows based on conditional logic (“IF-THEN” playbooks). This engine drives three critical pillars:
SaaS Management (Discover)
Access Management (Manage)
Access Reviews (Govern)
All feed into Zluri’s Next Gen IGA Platform, creating a closed loop of analysis and enforcement.
Motion Design Approach
Visual Style & Techniques
Depth of Field in 3D Animation: Elements float and transition with satisfying depth, creating a tactile and immersive viewing experience.
Clarity Through Animation: Dynamic flows guide viewers’ attention through the three stages—Visibility, Intelligence, Action—mirrored in the VIA model.
Polished Transitions: Seamless movement between diagram elements parallels the speakers’ narrative, enhancing understanding at each step.
Tools Used
After Effects: The backbone of intricate animations, camera movement, and real-time depth effects.
Figma: For UI mockups and asset design, ensuring consistency with Zluri’s visual branding.
Design & Experience
The animated VIA diagram is not just visually appealing, but also purposeful. Every transition clarifies a step in the process, and every design element—from icons to color coding—reinforces Zluri’s commitment to actionable intelligence and governance. The end result is a comprehensive, modern showcase for how Zluri empowers organizations to Discover, Manage, and Govern their SaaS ecosystem.
Takeaway
By blending clear narration, insightful diagram animation, and a premium aesthetic, the VIA model video stands as a reference for how motion design can illuminate and elevate complex SaaS solutions. This is visual communication at its best, transforming process diagrams into memorable, intuitive experiences.