DesignCast Motion Design Concept
During my time at Pineapple UX/UI Design Studio, I had the opportunity to create a concept motion video for DesignCast, a podcast app dedicated to the world of design. The app curates content across UX, UI, Motion, Visual, and Interaction Design, offering a tailored listening experience for creative professionals.
Objective
The primary goal was to craft a captivating motion design video to serve as promotional material for Pineapple’s Dribbble page. The focus was on bringing the static UI designs to life, showcasing not just the interface aesthetics across both mobile and tablet form factors, but also demonstrating the sophistication of user flows and delightful micro-interactions.
My Role
While the core UI/UX was handled by the talented design team, my role involved collaborating directly with the design director to fully understand the intended experience and objectives. I was responsible for:
Storyboarding UI transitions and navigation flows
Designing and animating nuanced micro-interactions
Ensuring all elements moved with purpose, enhancing clarity and engagement
Motion & Interaction Techniques
UI Motion & Transitions
Smooth page transitions highlighting how users discover and interact with podcasts
Animated navigations showing flow between “Discover,” episode lists, and episode details
Micro-interactions
Play/Pause button transitions animated for tactile feedback
Tab and card selections with gentle scaling, fading, or color transitions
Subtle feedback for user actions like subscribing or marking favorites
Adaptive Layouts
Side-by-side showcase of both mobile and tablet aspect ratios, emphasizing responsive design thinking
Seamless transitions across breakpoints to highlight adaptability
Tools & Workflow
Adobe After Effects: Animation of UI flows, transitions, and high-fidelity motion mockups
Adobe XD: Extraction of UI assets and orchestration of individual screens
Iterative feedback sessions with the design director to ensure alignment with Pineapple’s brand vision
Impact
The resulting motion piece captures not just the look, but the feel of DesignCast, emphasizing Pineapple Studio’s attention to detail and commitment to world-class UX/UI. By focusing on motion and micro-interactions, the video serves as a testament to the studio’s strength in elevating digital products beyond static design — positioning Pineapple as a creative leader in functional, memorable user experiences.
